Customer Relationship Optimization Reports

Digital experience focus broadens to encompass employees
sponsored by TechTarget ComputerWeekly.com
EGUIDE: This e-guide to employee experience includes a podcast discussion about the evolution of employee experience management. Also, we explore how advanced companies are responding to skills shortages and millennial employee attitudes by listening harder to their workforces.
Posted: 08 Feb 2021 | Published: 05 Nov 2020

TechTarget ComputerWeekly.com

Infographic: 5 differences between call centers and contact centers
sponsored by TechTarget ComputerWeekly.com
EBOOK: Call centers and contact centers provide customer service in different ways. Decision-makers should understand which option best fits their organization's needs to optimize CX. Download our exclusive infographic to find out what is the difference between call center vs contact center.
Posted: 23 Feb 2022 | Published: 23 Feb 2022

TechTarget ComputerWeekly.com

Content Strategy and Operations: Planning Assumptions 2021
sponsored by TechTarget
ANALYST BRIEF: To be effective in 2021 and prepare for the future, Forrester says that B2B marketing organizations must increase the efficiency and adaptability of their content engines. Explore the four planning assumptions that B2B marketing organizations should integrate into their content strategy in this research brief.
Posted: 15 Mar 2021 | Published: 03 Mar 2021

TOPICS:  CRM
TechTarget

SiriusDecisions Research Brief: The Buyer Signals Framework
sponsored by TechTarget
ANALYST BRIEF: In this Forrester brief, learn about the SiriusDecisions B2B Buyer Signals Framework and how it helps organizations identify the required signals and signal sensors for executing successful marketing programs and tactics.
Posted: 15 Mar 2021 | Published: 03 Mar 2021

TOPICS:  CRM
TechTarget

Third-party marketing automation vs. native CRM tools
sponsored by TechTarget ComputerWeekly.com
EGUIDE: Though many CRM platforms offer native marketing automation tools, many organisations find it beneficial to use a third-party application, such as Eloqua or Marketo. Read more in this e-guide.
Posted: 08 Feb 2021 | Published: 24 Jan 2020

TechTarget ComputerWeekly.com

Top 10 retail technology stories of 2019
sponsored by TechTarget ComputerWeekly.com
EGUIDE: Computer Weekly looks at what 2019 had in store for the retail industry – what technologies were retailers rushing to adopt and how is customer behaviour changing?
Posted: 08 Feb 2021 | Published: 24 Dec 2019

TechTarget ComputerWeekly.com

Infographic: Top 10 ways to improve Customer Experience
sponsored by TechTarget ComputerWeekly.com
EGUIDE: As customer expectations increase, so does the need for excellent customer service and customer experience. There are many methods to improve CX - some complex and costly, others relatively simple and inexpensive. But how do you know what's right for you, and where do you start? Here are 10 initiatives you can use to improve customer experience.
Posted: 03 Jul 2020 | Published: 03 Jul 2020

TechTarget ComputerWeekly.com

Patient engagement strategy heavily influences tech investment
sponsored by Salesforce.com
EGUIDE: Patient engagement is widely considered as a critical component of achieving high-quality care. Inside this expert guide, uncover survey results from the purchasing intentions survey by TechTarget and CHIME, the influence of patient engagement on tech investments and value-based reimbursement, and how IoT and CRM can enhance patient care.
Posted: 04 Dec 2017 | Published: 30 Nov 2017

Salesforce.com

How CPQ is Changing: AI, Machine Learning and More
sponsored by Pros Inc.
EGUIDE: The configure price quote (CPQ) technology market is consolidating – but its importance in speeding up front-office processes and enhancing the customer experience continues to grow. In this e-guide, learn how CPQ is evolving within the changing market.
Posted: 26 Jul 2017 | Published: 24 Jul 2017

Pros Inc.

Population Health Management: A Look at Essential Tools
sponsored by Salesforce.com
EGUIDE: With population health management tools, one size does not fit all. That's why it's important to include a mix of technologies, including HIEs, CRM, and data analytics. In this e-guide, Jitendra Barmecha, senior vice president and CIO at St. Barnabas Health System, explains how his organization benefits from this technology mix.
Posted: 23 Jun 2017 | Published: 23 Jun 2017

Salesforce.com